Sydney copywriter & marketing communications specialist
Hi. I’m Belinda Williams and I’m a Sydney-based copywriter, marketing communications specialist and published author. I have twenty years of experience across small and large organisations, agency and client side, in both the B2B and B2C sectors.
In every role I’ve held, they’ve all had one thing in common: the need to find the right words to promote the business, product or service.
Whether it’s via website content, social media, print advertising, direct mail, newsletters or blogs, the right words can be one of your business’ most powerful tools to engage and attract customers.
If you’re interested in my full career history, feel free to view my LinkedIn profile here.
Copywriting for print & online
In many ways I’ve ‘grown up’ with the digital marketing revolution, so I’m as comfortable writing for print as I am with creating content for the online space.
I’ve helped businesses find the words they need across the following industries:
- Financial services
- Professional services. Some examples include: law firms, human resources, architects, and even a children’s talent agency!
- Information Technology.
- Hospitality
- Health & Beauty
Copywriting with a marketing & business mindset
Because I’ve spent time both in-house and working in agencies, I understand what it’s like to be a client. That’s why you’ll find my copywriting is business focused. I won’t simply create words that sound good (although I can do that too!) I’ll make sure those words are in line with your business and marketing plans, and actively help to reach your organisation’s objectives.
To find out how I achieve this, you can read more about my Process here.
Contact me via LinkedIn today to find out how I can help shine a light on your business.